VIP Exchange Program

Loyalty Has Its Rewards

Our VIP Exchange Program is designed to show our appreciation to our customers and to upgrade you to the car that you deserve without all of the hassle.

Below are a few reasons you may want to take advantage of the program:

• You’ve been looking for a straightforward way to learn what your BMW is worth today – without the sales pitch or pressure.
• You want the latest style but most importantly, the most advanced safety and technology features available today.
• You’ve been ready to get into a new BMW but aren’t exactly looking forward to beginning the usual sales process or feeling pressured.
• You’d like to reset the manufacturer’s warranty on your vehicle to reduce your maintenance & repair costs.
• Your vehicle needs have changed and you’re interested in driving a different model in the BMW line-up.
• You’re in the middle of your lease but would like to upgrade to a newer vehicle now vs. waiting until your lease maturity date.

When you are in for service, be sure to ask for our VIP Exchange Manager, Dana! She’ll assess your vehicle’s value just like your financial advisor assesses your investments, and let you know when it is the best time to get into something newer.

Dana has been assisting customers with vehicle exchanges for many years and knows what it takes to make the transition seamless.

“When asked what industry I’m in, my answer is never “sales”. I’m in the relationship business. I was a customer many times before I was on the other side of the desk, and I never lose sight of that. No matter how many vehicles you’ve purchased, the experience should always feel the same; comfortable, fun and exciting! When you exchange your BMW with us, I want you to tell all your friends that this was the best car-buying experience you’ve ever had, and that you are a BMW of Barrington fan for life.”

We look forward to hearing from our BMW of Barrington customers and always want to make sure you receive the VIP treatment you deserve!

It’s our way of saying, “Thanks for your loyalty.”